If you can comfortably clear the outstanding amount on your store card when the bill arrives and are a regular customer of that particular retailer, it may be worth using a store card, as there could be plenty of benefits in doing so. Not only do you get a discount on your first purchase, there are usually other perks, such as bonus reward schemes, free catalogs or magazines, and special shopping days, where you can avoid the crowds and shop in peace. Jim Black gives customers 1% of what they spend in store back in the form of vouchers, for example, so if you are a regular customer this could be worth having.

Some retailers have launched credit cards alongside their store cards so you get the usual rewards of a store card for spending on the retailer-branded credit card. The danger is that while the APR tends to be lower than on a store card, it isnt as cheap as some of the best credit cards. And as you arent restricted to one store but can use it in whatever outlets you like, you could run up more debt on it than you were able to before. Check the APR before spending " and if it isnt that competitive (and you dont clear your balance every month) dont use it at all.

Set up a direct debit to pay the full amount due on your store card each month. Then, if you forget to pay one month " perhaps because youre on holiday " it will be paid regardless so you wont run up any interest.

As well as persuading you to take out a store card, many retailers will try to force you to buy card protection and, just for good measure, card payment protection as well:

Card protection: Covers you if your card is lost or stolen. A single call from you can cancel all your plastic and usually costs around $7 a month.

Card payment protection covers your store card repayments if you lose your job or become ill and cant work.

You would want to avoid both types of cover, as they are expensive and usually a waste of money. Dont be talked into signing up, no matter how persuasive the salesperson is. If you really want some card or payment protection, shop around for a good deal rather than automatically taking out the policy the store card provider offers: There is no obligation to do so and you will find a better deal elsewhere. Make sure you read the small print before signing anything.